about katie
Katie Ramsingh is a senior fashion e-commerce copywriter with over a decade of experience helping global brands and start-ups find their way with words.
Combining creativity with data-driven strategy, Katie injects personality, warmth and wit into her copy to truly connect with consumers and drive tangible traffic results.
In recent years, Katie has written for some of the world’s most influential and exciting fashion brands, including Louis Vuitton, Harvey Nichols, Levi's, Tommy Hilfiger, Farfetch, JOOR, Lyst, dunhill, Charles Tyrwhitt, John Lewis, Whispering Smith, String Ting, July Child and Shein.
She also has a soft spot for beauty brands and has previously worked on projects for The Body Shop, Dove, Avon, Code8 Beauty, Treatwell and Urban Massage.
From tone of voice creation to fashion week reporting and product description writing, Katie is a truly multifaceted writer who can do it all. She is just as comfortable naming a new fashion product as she is creating its OOH campaign copy and SEO content strategy to match.
Working across B2C and B2B retail brands, she has collaborated with teams remotely in the USA, UAE, Singapore and Hong Kong, and is happy to work remotely or in-office with London-based companies. As a senior fashion copywriter, she also has experience managing teams of junior writers, and one of her favourite tasks is helping younger copywriters to develop their unique voice.